Sunday, October 6 - Tuesday, October 8, 2013


   Preconference FAM Trip - Hosted by St. Augustine, Ponte Vedra & The Beaches VCB
  Wednesday, October 9, 2013
07:30 AM - 01:00PM Meeting Planner / Supplier Golf Tournament - Networking Event
01:30 PM - 06:00 PM Conference Registration
02:00 PM - 06:00 PM Certified Diversity Meeting Professional (CDMP) Program  


Introduction by:

Margaret Gonzalez Founder/President
IAHMP and the CDMP Program


Angela Gonzalez-Rowe President
Latino Hotel & Resturant Association



Certified Diversity Meeting Professional

Each year, millions of people travel globally to attend meetings, conventions and special events. It is therefore a necessity for people within the travel and tourism industry to be culturally aware if they want to maintain relevance and stay competitive. Connecting with your customers is no longer a luxury it’s a necessity. When you understand customer’s needs and preferences you can more effectively support your company’s efforts to delight customers and win their loyalty – which translates into greater profits for your firm.

IAHMP founded the Certified Diversity Meeting Professional designation to meet the needs of industry professionals who work and do business with people all over the world. Becoming culturally aware means understanding your customer based on a specific knowledge of a person’s country of origin, cultural nuances and among other traits such as gender, educational level, etc.

The CDMP has been awarded to professionals in the USA, Portugal, Spain, Croatia and the UK . The CDMP training will be offered at the conference this year by professional speakers/trainers:  Carlos Conejo, CSSBB Peak Performance Seminars & Consulting - Multicultural Associates, and Carole Copeland Thomas, Multiculturalism, Global Diversity & Leadership Training and Dr. Julia Wai-Yin So, A Speaker of Diversity on Diversity.

Carole Copeland Thomas

As a speaker, trainer, global thought leader, and business owner since 1987, Carole Copeland Thomas moderates the discussions of key issues affecting our global marketplace. She has her pulse on the issues affecting working professionals and consults with industry leaders on a regular basis. From speaking at the Federal Highway Administration, SHRM, Hewlett Packard, Verizon, Cargill, and to interviewing experts around the globe, Carole knows how to analyze the dynamics of a changing marketplace. Carole graduated with honors in 1975 from Emory University. She entered graduate school in 1983 (on a Martin Luther King, Jr. academic fellowship), and received her MBA degree from Northeastern University in Boston. Carole is the Tri State Coordinator for Delta Sigma Theta Sorority and the Chair of the Multicultural Committee for the Greater Boston Convention and Visitors Bureau. See:

Carlos Conejo
President of Peak Performance Seminars
Training & Consulting

Carlos Conejo is President of Peak Performance Seminars, Training & Consulting.  A Thousand Oaks-based leadership and process improvement consulting firm. Conejo is the author of “Motivating Hispanic Employees: A Practical Guide to Understanding and Motivating Hispanic Employees” written for the non-Hispanic leader or manager in order to help with better understanding of the fine nuances of the Hispanic culture, approach to teamwork and other workplace issues.  His second book, “Recruiting and Retaining Multicultural Employees” is geared toward assisting Human Resources professionals more effectively deal with the exploding populations in America.  He is currently serving as President of the Pepperdine University Ventura County Alumni Association.

Julia W ai-Yin So, Ph.D A Speaker of Diversity on Diversity

An assistant professor of sociology at the Valencia Campus of the University of New Mexico, Dr. Julia Wai-Yin So also serves on the faculty of the Certified Diversity Meeting Professional Program of the International Association of Hispanic Meeting Professionals. With decades of international experience working with people from culturally diverse backgrounds while living in Hong Kong, Japan and Ecuador, Dr. So has been teaching culture and diversity since 1995 and speaks frequently to national and international audiences on UNRAVELling the Three Cs to debunk certain cultural communication codes that one uses or presenting the Asian/Latino Parallels about the similarities of the two fastest growing racial/ethnic minority groups in the US. Dr. So’s entertaining and engaging workshops on Asian & Latino cultures will increase your cultural understanding of those who look and speak differently from you, so you can better manage your social/professional relationship and thus enhance your emotional and social intelligence.

An alumna of Leadership Dallas and Leadership America, Dr. So received her B.A. and M.A. in Sociology from the University of Texas at Arlington, and Ph.D. in Public Policy and Political Economy from the University of Texas at Dallas.



 Terry Singleton, CSEP, CDMP, President, CCP Events  

Terry Singleton, CSEP, CDMP, began her business career as the head of administration for an Electrical Power Plant project in Houston, Texas.  She later joined Atlanta based Harris Lanier in 1983 and continued a very successful sales and management career with industry icons AB Dick and Xerox.  Her background in coordinating award winning trade shows, product launches and client appreciation events for ten years laid the foundation for her subsequent full-time move to the special event industry. 

In 1993 Terry founded CCP Events, a conference planning and special events production

company, in  Atlanta, GeorgiaRecognized by fortune 500 corporations as innovative and creative their impressive customer list includes industry icons Xerox, Turner Broadcasting, Home Depot, Coca Cola, Pepsi Bottling, CBS, Verizon Wireless and Fifth Third Bank to name a few.   CCP Events produces over 250 conferences, meetings and events annually.

In 2000 she was named, “One of the 100 Top Convention Planners” in the South by Convention South Magazine.  CCP Events, Inc. is a woman owned business and was recognized by Diversity as a Top Diversity Owned Business in Georgia in 2006 and 2008. 

She is an active member of the International Special Event Society and served as the Southeast Region Vice President and on the Board of Governors as International President. 

A frequent speaker at industry conferences, Ms. Singleton is recognized as a subject matter expert on special event trends and designs.  Follow Terry on Twitter@CCPEvents






Linda Pereira, CPL Events

Founder & President, IAHMP Iberian Chapter, Lisbon, Portugal

Ms. Pereira is the Executive Director of CPL Events. As a PCO (Professional Congress Organiser) she is one of the first graduates in this specialty and probably the only one in Portugal. Linda is also a qualified educator, and international speaker. Her PR, marketing and event experience was gained during her time as a professional Interpreter and advisor whilst travelling all over the world accompanying Members of Government and has been present in the most important events which have marked  recent history. Her expertise in protocol and business etiquette as well as cross-cultural communication has given her a privileged status as a consultant in government circles and at the highest corporate levels. Her work in the Meeting Industry led her to take a Master’s Degree in Adult Education.

04:00 PM - 04:30 PM

Orientation New Members and Conference Overview

07:30 PM - 09:30 PM

Welcome Reception sponsored by The Renaissance World Golf Resort

Join us for a wine, beer and hors d'oeuvres reception and network with members and supporters of this year's conference and trade show.


  Thursday, October 10, 2013
08:00 AM - 05:00 PM

Conference Registration

07:30 AM - 08:00 AM

Continental Breakfast

08:00 AM - 12:00 PM  CDMP Continues
12:30 PM - 02:00 PM

Conference Honorary Chairpersons:

MEETING PLANNER - Roland R. Ramirez, CDMP, Corporate Liaison Manager - SER-Jobs for Progress National, Inc.

INDUSTRY SUPPLIER - Peggy Riley, CDME, Director of Multicultural Sales - Louisville Convention & Visitors Bureau

Welcome: IAHMP, Margaret Gonzalez, Founder/President

Welcome: CIMPA, Lida Peterson, President

Welcome: St. Augustine, Ponte Vedra & The Beaches VCB, Richard Goldman, Executive Director and Evelyn Vasquez, Director of Leisure Sales

Welcome: Renaissance World Golf Resort, Francine Esposito, Sales Manager

  Introduction of IAHMP/CIMPA Leaders
Margaret Gonzalez
IAHMP International President and Founder, CDMP and Hispanic Meetings & Travel
    Lida Peterson
President - Connected International Meeting Professionals Association (CIMPA)

Catherine Gonzales
IAHMP President, Southwest Region, Founder New Mexico State Chapter
Armando de la Garza
IAHMP Mexico Chapter President
Linda Pereira
Founder/President Iberian Chapter Lisbon, Portugal
Diego Fernandez de Cordoba
South America Chapter and Panama CVB
Dr. Josie L. Olympia, MD,
DLFAPA  CIMPA Advisory Board
  Elida Chavez
President, Western Region

Maria de la Luz Gonzalez
President, Midwest Region South

Gonzalez Global Media

Publisher, Hispanic Meetings & Travel

Angela Gonzalez Rowe
President, Southeast Region and President, Latino Hotel Association

Rafael Gonzalez
Board Member

Retired,Aerospace Engineer 

NASA Space Shuttle Manager

Clara Padilla Andrews


Publisher, MAS New Mexico

Ramon Alvarez
Director G.S.A.R. Marketing ,

President Spain Chapter, Madrid, Spain

Marco Puente
Southern California Chapter 

"Las Californias"

Tony Gladney                                   
Vice President, National
Diversity Relations, 
Harrah’s Entertainment, Inc.
Dzidra Junior,
CMP, Director
of Sales, The Mirage Las Vegas

Ed Pulsifer
Director of Sales and Marketing,
La Fonda on the Plaza,
Santa Fe New Mexico
Alex Yemenidjian
President, Tropicana Las Vegas
  Michael Dominguez CHSE,
Vice President, MGM Resorts INTERNATIONAL

Mike Smith
Vice President Convention Sales, Travel Portland



02:15 PM - 03:15 PM

 Speed Session on Culture Competence 

Participants will have the opportunity to have face to face time with each speaker and ask any questions they may have on each respective culture.  Then you can rotate to the next table for another up close and personal experience of knowledge transfer.  So come with your questions.

3:15 PM - 4:15 PM

Industry Update Presentations

SPEAKER - Angela Gonzalez-Rowe, President, AGR Hospitality Solutions, Founder & President, Latino Hotel & Restaurant Association. Ms. Gonzalez-Rowe is the owner of AGR Hospitality Solutions, a full service hospitality marketing and association management firm. AGR is a cutting edge firm that relates to the fast paced needs of the hospitality industry. She is president of the Latino Hotel & Restaurant Association which was formed to assist the Latino hotel and restaurant owner, operator and developer through governmental affairs, education, research, communication and value added services.

SPEAKER - Willie Chin, Regional Director, Sales & Marketing - Caribbean, IHG - InterContinental Hotels Group. Mr. Chin graduated in Business Administration from the University of South Florida, and has over 20 years experience in Hospitality Sales & Marketing in the Caribbean with branded hotel chains such as Sonesta, Williams Hospitality, Wyndham, Westin, Sheraton and currently with InterContinental as Regional Director of Sales & Marketing for the Caribbean.

Mr. Chin will speak on "A Tale of Two Hotels", an interactive session with attendees describing two distinct hotels in the Caribbean.


4:30 PM - 6:00 PM


Networking Golf Putting Event

Event Chairman, Dr. Kenneth Webster, Executive Director for Osteopathic Medical Societies is a Certified Planner of Professional Meetings and coordinates over ten such events each year.

6:00 PM Depart hotel for St. Augustine
6:30 PM - 8:30 PM

Reception at Historic Lightner Museum

Sponsored by St. Augustine, Ponte Vedra & the Beaches Visitors and Convention Bureau            

Richard Goldman, Executive Director, and Evelyn Vazquez, CDMP, Director of Leisure Sales

The Historic Lightner Museum is housed in the former Hotel Alcazar, built in 1887 in the Spanish Renaissance style. The building is listed on the National Register of Historic Places.

8:30 PM - 10:30 PM


10:30 PM

 Explore St. Augustine on your own!


Return to Hotel


  Friday, October 11, 2013
08:00 AM - 12:00 PM  Conference Registration
08:30 AM - 10:30 AM

CDMP Testing

08:30 AM - 09:30 AM

Continental Breakfast

09:30 AM - 10:20AM

General Session

SPEAKER - Kim Roman Corle - Social Media and How it is used not only in the Meetings Industry but as part of any good marketing/branding effort. Twitter: How to create a hash tag to promote your event. The hash tag is also used during the event. Facebook: for updates and load photos of the event.



10:30 AM - 11:20 PM

General Session

SPEAKER: Brigitta Toruño, CEO & Founder, UNO Translations and Communications, LLC will speak on marketing to Hispanics living in the USA. Ms. Toruño will include examples of the best ways to reach this dynamic and very diverse group, including the importance of cultural awareness and translation.

11:30 AM - 12:20 PM

 General Session

SPEAKER: Maria de la Luz Gonzalez, Editor, Hispanic Meetings & Travel will speak on the trends of the Hispanic Meetings Market covering such topics as the top Hispanic meeting destinations, market worth and new destinations on the horizon.

12:45 PM - 02:45 PM

Networking Luncheon 

Keynote Speaker - Andrew Witt, Executive Director, St. John's Cultural Council,   St. Augustine, Florida

Guest Speakers - Mexico 

Mayor Santos Garza Herrera, Cuatrociénegas, Coahuila 

MayorMelchor Sanchez de la Fuente, Monclova, Coahuila

Ms. Doris Garza Lugo, Director of Tourism Coahuila

Jaime Diaz, Director General, BRAND MEXICO at Mexico President's office - Ministry of Tourism at Federal Government (Pending)

03:00 PM - 05:00 PM

Industry Trade Show EXPO

  • Visit with Industry Suppliers and find out the latest news on what meeting destinations have to offer to make your next meeting, conference or event a success.
  • Door prizes awarded throughout the Expo
07:00 PM - 11:00 PM

Diversity Awards Gala Banquet

"Celebrating Florida's 500 Years of Hispanic Heritage"

Join us at the exquisite World Golf Hall of Fame for a night of celebration.

Honorary Speaker: Richard Goldman, Executive Director, St. Augustine, Ponte Vedra & The Beaches Visitors and Convention Bureau

  • Latino Leader Awards recognizing Hispanic Associations and their economic value to the industry
  • Industry Leaders Recognition Awards
  • CIMPA & Asian Leaders Awards - Bel Leong-Hong, President and CEO, Knowledge Adveantage, Inc.
  • CDMP Certification Awards

Entertainment - TBA

    Saturday, October 12, 2013
09:00 AM - 10:00 AM

 Breakfast Brunch Sponsored by 2014 Host Destination

Guest Speaker: Linda Pereira, Meetings Industry Ambassador for South Africa and Macau and President, CPL Meeting & Events, Lisbon, Portugal

"There is the USA...and then there is the World!" Cross-cultural communication and organizing events in different cultures with some case studies including examples of the differences between Europe and the USA.

10:00 AM - 11:00 AM  Meeting Planner Panel Presentation: The economic value of the Hispanic Market 


Maria Bonilla-Giuriato, CDMP

President, Bonilla-Giuriato & Associates Government & Public Affairs - Planning meetings in the USA and Mexico, Monterey, California

Roland R. Ramirez, CDMP

Corporate Liaison SER - Jobs for Progress National, Inc., Dallas, Texas


Clara Padilla Andrews

Publisher, MAS New Mexico

National Association of Hispanic Publications

National Association of Hispanic Publications Foundation


Alma Morales Rojas

National President, MANA A National Womens Association, Washington DC





11:00 AM - 1:00 PM

Meeting Planner/Supplier Round Tables 

Exchange business cards and discuss 2014 meetings & events destinations. Meeting planners provide RFP to suppliers.


01:00 PM - 07:00 PM  Discover St. Augustine
    Conference Hotel

The Renaissance World Golf Village Resort

500 South Legacy Trails

St. Augustine, FL 32092




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